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YouTubers to get ad money share

By Tim Weber

Business editor, BBC News website, Davos

 

 

People who upload their own films to video-sharing website YouTube will soon get a share of the ad revenue.

 

YouTube founder Chad Hurley confirmed to the BBC that his team was working on a revenue-sharing mechanism that would "reward creativity".

 

The system would be rolled out in a couple of months, he said, and use a mixture of adverts, including short clips shown ahead of the actual film.

 

YouTube has more than 70m users a month and was recently bought by Google.

 

The offer applies only to people who own the full copyright of the videos that they are uploading to the YouTube website.

 

 

The company, which Google bought in November last year for $1.65bn, was currently working on "audio fingerprinting" technologies to identify copyrighted material, Mr Hurley said in a session on social networking at the World Economic Forum in Davos, Switzerland.

 

Speaking to the BBC after the session, he declined to give further details, saying that YouTube was still working out the technology and processes involved - both for the rewards system and the video clip advertising system.

 

But he confirmed that the various features would be rolled out one by one over the next few months.

 

"There won't be one big release," he said.

 

The audience of the YouTube website will not have to put up with overly long "pre-roll" adverts. Mr Hurley said a clip of three seconds length was one of the options, although the details had not been worked out yet.

 

Other video sharing sites such as Revver already split advertising revenues with users uploading original content, but only YouTube has managed to attract an audience measuring in the tens of millions.

 

Mr Hurley said the fact that YouTube had not had a revenue sharing model was one of the reasons for its success, as that had allowed the website to focus on its key strength, making it easy to share videos with others.

 

YouTube has repeatedly clashed with film studios and music publishers over copyrighted material that has been uploaded to the website.

 

The company says that it is quick to remove copyrighted material on the site that has been brought to its attention.

 

Since the takeover by Google, YouTube has also negotiated

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Xee tahay qosolkaan iga koreeyo?

 

Kax kax kax kulahaa, fuusto maa soo socoto? At least qax qax qax aa dhaanto oo qufac u eg.

 

Che, dhaaf ereyga jinooleey. It has some special meaning to this jinoole nooh. Tan Waaleey ama Baalbaaleey ugu wac.

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Shakti   

Originally posted by Miskiin-Macruuf-Aqiyaar:

Che, dhaaf ereyga
jinooleey
. It has some special meaning to this jinoole nooh. Tan Waaleey ama Baalbaaleey ugu wac.

^sounds like u know me.. oye 2 that..

 

MMA i had no idea that i hired ya as my spokesperson :rolleyes: .. well while I admire ur macruuf work, I do have 2 fire ur sorry miskiin behind, 4 u have made the mistake of correcting my other hand-holder! :mad:

 

 

 

 

Che thanks 4 nothing! The whole time I was watching the darn arab, I was hoping that he would go throw the wall… so how do u expect me 2 enjoy that? thanks 4 nothing.. now I hope u lose your balance n break some bones :mad: . Amiin

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So, its true, Che has officially become your "other hand holdeR"?

 

 

and che, what is required of you as a hand holder...

 

 

PS:The arab dude was shouting a like a Bia...

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lol@you. Hadda aniga aa isoo dhigatay haye yariisey?

 

 

PS:I did ask you that question about the requirements awhile back, because I was curious. Is it just hand holding, or does it go further than that, a little mac mac etc, but you never gave an answer, and I had to ask che, since he has the inside scoop.

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Che, so sheikh sharif warkiisa goormaa helee? I figured if he comes back being on top once more, this could work, for all of us.

 

Plus, did you read that article about SHEIKH SHARIF BEING VOTED HIIRAAN ONLINE PERSON OF THE YEAR?

 

He was my person of the century in my fantasies. (oops, too much sharing, devil will start to have panic attacks.)

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LooooL@Lazy A Faarax in your fantasies....what's world coming to..looooool

 

Haa, I did see that piece on Hiiraan, and it is well deserved honor.

 

N about Devil, you are right. That might give her panic attacks. He could have been the ultimate hand holder.

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